In today’s time, running a pharma franchise business is not easy. Many pharma companies are operating in every city and village. In today’s competitive market, increasing sales requires not only hard work, but also working in the right way.

Simply stocking the medicine or mentioning the company name isn’t enough. Sales happen when you understand the area, communicate effectively with doctors and chemists, and do your job honestly every day. These are the things you need to follow even while working with Vaxova Drugs.

1. First, understand your area

The same medicines don’t sell well in every area. In some places, medicines for diabetes and blood pressure are in high demand, while in others, medicines for fever, cold, and cough are more popular. Therefore, you shouldn’t stock products without careful consideration.

Talk to doctors and chemists. Ask them directly which medicines are in daily demand. When you focus on the medicines that people actually need, sales will automatically increase.

2. Stock the right medicines, not too many

Having too many products leads to confusion. You won’t be able to promote all the products effectively. This results in lower sales.

Therefore, it’s better to stock a limited number of high-demand medicines. Never compromise on quality. Good-quality medicines produce good results. The doctor will prescribe the same medicine again, and the chemist will place another order. This is how sales become repeatable.

3. Build good relationships with doctors and chemists

The pharma business is a relationship-based business. If doctors and chemists like you, they will give your products a better chance.

Visit them regularly. Talk calmly and politely. Explain the products in simple language. Don’t resort to lies or pressure tactics. When you are honest, people trust you.

4. Always keep medicines in stock

If a medicine is out of stock, the customer will buy it from someone else. This directly causes your sales to drop.

Always keep a ready stock of medicines that sell daily. Don’t delay delivery after receiving an order. Providing timely supply makes the customer dependent on you.

5. Keep prices right, don’t always give discounts

Not every customer wants cheap medicine; they want good medicine. Therefore, keep prices reasonable.

You can sometimes give a small discount on bulk orders. But giving discounts every time is not right. It reduces profit, and customers only come for the schemes.

6. Do field work daily

The pharma business doesn’t work by sitting in one place. You have to go to doctors and chemists yourself.

Make a daily plan. Which doctor to meet, which chemist to follow up with – write everything down. Those who do field work daily have stable sales.

7. Maintain contact with the customer even after the order

To take the order is only the first step. Communications with the customer should not stop there.
If there is a slight delay in the delivery, inform them beforehand. If there is any issue, sort it out immediately. As soon as the customer realizes you care about them, they will always prefer to carry out their business transaction with you.

8. Maintain a small online presence

Nowadays, people also look up company names on Google. Therefore, you should have a simple website or a Google listing.

This makes you look professional. New distributors will trust you. This doesn’t directly bring sales, but it strengthens the business.

9. Learn to listen to people

Don’t ignore what doctors and chemists say. Take their feedback. If they point out a problem with any medicine or service, try to improve it.

Small changes like faster delivery or clear communication also increase sales.

Conclusion

There are no shortcuts to getting more sales in a pharma franchise. You have to work really hard each day. You should understand the markets, provide good products, and keep good relations with people.

If you adhere to the following easy steps while working in a good and trusted pharmaceutical company like Vaxova Drugs, you can increase your sales. The right strategy and patience can bring success for you.

FAQs

Q1. Can sales increase in a pharma franchise business without prior experience?
Yes, sales can increase even without experience. Regular fieldwork, interacting with doctors, and understanding the market will gradually help the business grow.

Q2. What is the most important thing to increase sales in a pharma franchise?
Trust is the most important thing to increase sales. Timely delivery of medicines, good behavior, and effective communication keep doctors and chemists connected to you.

Q3. Do the same medicines sell well in every area?
No, the demand varies in each area. Some areas have a demand for seasonal medicines, while others require medicines for chronic conditions. Therefore, it’s essential to stock products according to the specific area’s needs.

Q4. Does giving discounts always increase sales?
No, giving discounts all the time is not advisable. It reduces profit margins. Good quality and timely supply are more important.

Q5. Is an online presence useful for a pharma business?
Yes, an online presence builds trust. People perceive a company with a website and Google listing as serious and professional.